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Welcome to the
Vancouver Board of Trade &
WSI Webinar portal
Digital Marketing Education |
Please visit this site again.
New Webinars will be scheduled soon based on your preferences. |
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On this portal you can re-play the seminars that are being offered on a monthly basis. You can also download white papers, newsletters and more valuable information for your business as the seminars are presented.
Attendees are entitled to:
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A complimentary report on your web presence as it stacks up against a key competitor
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A diagnostic report identifying strengths and weaknesses of your current Website (complimentary) |
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Download resources:
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"Understanding Pay-Per-Click Advertising"
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"Conversion Architecture Whitepaper"
Convert Website traffic to business |
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"Local Search Optimization Manual"
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"Social Media Strategy Guide"
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"Online Reputation Management Whitepaper"
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"Mobile Marketing Trends Report"
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| What Other Associations Have Said About WSI |
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"WSI is voted our #1 partner for providing value to our members. WSI is a change in dynamics."
- Retail Council of Canada
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In-Depth Education Programs
WSI works with The Vancouver Board of Trade to develop an education program tailored to its membership base. Below is a snapshot of the initial digital marketing webinar series that will be offered to members. This line-up of topics is a great stepping stone for expansion into more in-depth topics and strategies based on members' needs and areas of interests. |
| WSI Digital Marketing Webinar Series |
| Webinar 1 |
DIGITAL MARKETING
Introduction to Digital Marketing: Moving Offline to Online
Digital media has transformed the way people communicate with each other. In this webinar, members will learn about the shift of marketing from offline to online and how to maximize this exciting opportunity. |
| Webinar 2 |
ONLINE ADVERTISING
Building Targeted Traffic: Turning Your Visitors Into Customers
Having a website doesn't mean much if people can't find it online. This webinar will teach members how to bring the right kind of traffic to their website and persuade those visitors to become customers. |
| Webinar 3 |
LOCAL SEARCH STRATEGIES
How Google Places Has Changed the Local Search Landscape
Google Places is a new type of search that organizes information around locations and allows users to compare places and decide where to go. This webinar will show members how to leverage this powerful feature. |
| Webinar 4 |
SOCIAL MEDIA MARKETING
Understanding Social Media and Advertising Online
Social networks, blogs, video sites, discussion forums and review sites, are taking the world by storm. Members will learn from this webinar how to market their businesses using these social media tools. |
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MANAGING YOUR ONLINE REPUTATION
Online Reputation Management: 3 Steps to Balance Risk & Reward
Today, opinions are easily shared through an array of online channels, which could impact a company's reputation. After this webinar, members will gain reputation tips they can easily implement in their business. |
| Webinar 6 |
MOBILE MARKETING
The Power of Mobile Marketing
Mobile marketing (including mobile sites, advertising and apps) is the next big wave in digital marketing. This webinar will show members how they can tap into this exciting new opportunity. |
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